Changing the interior of retail outlets no longer requires heavy renovations or long deadlines. Partners supplied the 3M DI-NOC architectural film, which gave the new GIULIAN store in Mall Paradise a completely refreshed look. The design was created by the professionals at Studio Nesta, while the wrapping was executed by Dimitar Trendafilov (Studio Vitamin), who used several types of 3M DI-NOC film for different surfaces. The mall’s management team shared that they were impressed by the elegant new appearance of the GIULIAN store.
The renovation aimed to prepare the store for its opening. Studio Vitamin chose 3M DI-NOC because this film allows for an easy transformation of various surfaces such as walls, glass, display cases, and wooden elements. The combination of several finishes created a dynamic and aesthetically appealing interior that captivates visitors from the entrance.
Photos: Studio Blenda
3M DI-NOC Architectural Film
3M DI-NOC is a high-quality decorative self-adhesive film that combines the natural aesthetics of real materials with the durability and flexibility of modern coatings. It is ideal for a wide range of interior applications — from wall and ceiling cladding to the refurbishment of furniture, doors, and decorative elements. Inspired by natural textures and abstract motifs, DI-NOC brings a modern and stylish look to any space.
With over 1,000 available designs, including realistic imitations of wood, metal, stone, textiles, and more, the 3M DI-NOC Architectural Film series offers virtually unlimited design possibilities for both interior and exterior use
Photos: Studio Blenda
The result at GIULIAN is a modern retail space that seamlessly combines aesthetics and practicality — ensuring long-lasting materials and easy maintenance. With 3M DI-NOC, transforming commercial interiors becomes simple and efficient, while Studio Vitamin’s professional craftsmanship guarantees an impressive visual impact and flawless functionality.
Photos: Studio Blenda
